Philosophy and Strategy
MISSION STATEMENT OF INTERNATIONAL MEDICAL PRODUCTS
The socially significant nature of our work dictates a high social mission for the companies of International Medical Products: we care about the health of people; we provide for the safety of the doctor and the patient worldwide; and we offer a wide choice of products of consistent high-quality for the medical market at competitive prices.
Socially dependent business principles
Global quality at competitive prices
The company watches and reacts to trends in the global market of expendable medical materials, and not only offers high-quality products, but also works to develop products according to consumer preferences. All IMP™ production corresponds to international and national standards of quality and passes approbation in leading health care facilities establishments in those countries where trademarked IMP™ expendable medical materials are utilized. The quality of production is an unconditional priority, and IMP continues its search for new ways to reduce prices without damaging the quality indicators of its products.
Dynamism and a global approach
By keeping in close contact with the manufactures of relevant raw materials and through active dialogue with international associations of dispensable medical manufactures, IMP remains well informed about current global trends and technologies. Furthermore, IMP is able to make well-informed predictions in the markets for raw and finished goods. The company’s strategic commodity markets are found in the dynamically developing countries of Eastern Europe, in Russia, and in the countries of the CIS, which are feeling quite potently the need for quality, expendable materials at competitive prices.
Development and introduction of innovative decisions
IMP understands that without successful innovations the development of business is impossible, and therefore IMP and its companies aspire to innovate in all relevant spheres: in the perfection of service systems, in the strengthening of progressive logistical technologies, and in the development of new product niches. We trust in the future, and we aspire to correspond to world tendencies.
Business strategy
IMP achieves a stable level of high-quality production and consistent price leadership by adhering to the following effective business strategies:
Effective Distribution Functions between Geographically Removed Divisions of the Company
The structure of IMP’s companies allows the distribution functions between disparate divisions to achieve maximum efficiency. Financial questions, business planning, the development of information technologies, and the training and standardization of personnel are taken care of to a large extent in the United States, while production capacities are located in the countries of Asia, (which are in close proximity to the raw material markets), and the marketing and testing of the products is delegated to regional IMP representatives where the company’s expendable materials are consumed..
Monitoring Trends in the Raw and Commodity Markets
The constant tracking of tendencies in the markets for raw materials, the monitoring of needs of experts, and consultations with outstanding experts in the field of expendable medical materials allows for purchases of the basic raw materials and in due time correction of the price policy.
Smart logistics
The favorable price differential for IMP™ goods in comparison to the cost of competitor’s products is achieved through the introduction of innovative and effective delivery of IMP™ products to the commodity market. The expenses of both the required raw materials and the transportation of the products to the end user have a real impact on the level of prices. Thus far the system of distribution has proven effective. The system essentials are as follows:
- Unlike the majority of importers who transport their goods through Western borders, IMP™ instead uses Eastern borders, thereby placing the goods with distributors who are located close the manufacturing countries and thus reducing the overall distance of transportation.
- The largest part of the shipments are distributed through warehouses. But this does not exceed Russian consumer needs, as quantities are designated by regional managers from «Medicina Alba» together with the purchasers, which are regional distributors and health care facilities. This approach does not, however, damage the company's investment in commodity stocks..
- Logistics are thought out in terms of delivery, which are reduced through the know-how of IMP™. Management of risks and stock are another added bonus to the logistical partnership with «Medicine Alba».
As a result, quality products are offered at fair prices to both consumers and business partners.
